thanks please base on the case .How was Jollibee able to build its…

hernan22x thanks please base on the case .How was Jollibee able to build its…thanks please base on the case.How was Jollibee able to build its dominant position in fast food in the .Philippines? .What sources of competitive advantage was it able to develop against McDonald’s in its home market?..Which of the three investment. options should Noli support and why?  ..How would he implement this decision?.. Image transcription textCHRISTOPHER A. BARTLETT Jollibee Foods Corporation (A):International Expansion Protected by his office air conditionerfrom Manila’s humid August air, in mid—1997, Manolo… Show more… Show moreImage transcription textcustomer needs, and a focus on families {children ?ocked to thecompany’s bee mascot whenever it appeared in public). Key to]ollibee’s ability to offer all of these to customers at an … Show more… Show more Image transcription textMoving Offshore: 1986-1997 lollibee’s success in the Philippinesbrought opportunities in other Asian countries. Foreignbusinesspeople, some of them friends of the Tan famil… Show more… Show moreImage transcription textAnother key factor in this business is location. If you’re anunknown brand entering a new country or city, you have troublegetting access to prime locations. McDonald’s name g… Show more… Show more Image transcription textWe saw that in Brunei, where we were the pioneers in fast food,we were able to set the pace and standards. Now, we have sixstores there, while McDonald’s has only one and KFC … Show more… Show moreImage transcription textOnce architectural and engineering plans were approved,construction began. As it often did in other offshore activities, theinternational Division staff had to develop skills very d… Show more… Show more Image transcription textto the franchisee, division support staff often bore much of theresponsibility long after startup. For example, the marketing stafftried to limit their franchise support role to creating in… Show more… Show more Image transcription textmixture of rice and coconut milk. Building on this precedent,Kitchner’s team created an international menu item they calledthe ]ollimeal. This was typically a rice—based meal wit… Show more… Show moreImage transcription textHowever, the domestic side viewed things differently. ExecutiveVice President Ernesto Tan, who was in charge of lollibee in thePhilippines, recalled: The strains came from several thi… Show more… Show moreImage transcription textentry. When TTC contacted him in late 1996, he was intrigued bythe opportunity offered by his old nemesis and joined thecompany in July 1997 as general manager, Internation… Show more… Show more Image transcription textnew markets. (For comparison, in the Philippines, approximately1,200 fast food outlets competed for the business of 75 millionpeople. lGNP per capita in both countries was almost a… Show more… Show more Image transcription textrail line that was the only public transport from the NewTerritories, where much of the city’s workforce resided. However,the area saw far fewer Filipinos than Central and the s… Show more… Show moreImage transcription text399-007 Jollibee Foods Corporation (A): International ExpansionExhibit 1 Jollibee Philippines Growth, 1975-1997 Total Sales TotalStores Company-Owned Year (millions of pesos) at En… Show more… Show moreImage transcription textExhibit 2 Jollibee Corporation organization chart, 1997 (membersof Tan family shaded) Tony Tan Caktiong” President andCEO Ernesto Tan Mantionga Executive Vice President … Show more… Show moreImage transcription textExhibit 3 Iollibee Foods Corporation Consolidated Balance Sheets(in Philippine pesos) Years Ended December 31I 1996 1995 19941993 1 992 ASSETS Current assets Cash and cash equ… Show more… Show more Image transcription textExhibit 4 Iollibee Foods Corporation Consolidated Statements ofIncome and Retained Earnings (in Philippine pesos) SystemwldeSales (incl. franchisees) Company sales Royalties and f… Show more… Show more Image transcription textExhibit 6 Jollibee International Store Openings Location DateOpened Bandar Seri Begawan, Brunei August 1987 Bandar SeriBegawan, Brunei (second store) June 1989 Seria, Brun… Show more… Show more Image transcription text399-007 -20- Exhibit 7 International Division Organization Chart,Late 1996 (pre-restructuring) Tony Kitchner Vice PresidentInternational Operations NOTES: Total staff = 32 Each… Show more… Show more  Image transcription textIollibee Foods Corporation {A}: International Expansion Exhibit 3Organization of typical Jollibee international Franchise JollibeeInternational Division I Franchisee Assistant Manager… Show more… Show more Image transcription text399-007 -22- Exhibit 9 International Division Organization Chart,March 1997 (post-restructuring) NOTES: Manolo P. TingzonGeneral Manager Total staff = 15 Intemational Divisio… Show more… Show moreImage transcription textExhibit 10 International Store Sales by Country: 1996 (in U.S.dollars at contemporary exchange rates) 1996 Sales Number ofStores Bahrain 262,361 Brunei 2,439,538 Guam 1,77… Show more… Show more      BusinessBusiness – Other