CorporalMoon10890
QUESTION 1 Really Simple Syndication is a program that: 1….
QUESTION 1
Really Simple Syndication is a program that:
1.
Allows Internet users communicate with each other in real time.
2.
Allows a user to easily add and edit content on a Web page.
3.
Allows users to have digital content automatically sent to their computers over the Internet.
4.
Allows a personal web page that is created by an individual or corporation to communicate with readers.
3.33 points
QUESTION 2
The two most important management challenges when building an e-commerce presence are (1) developing a clear understanding of your business objectives and (2):
1.
Knowing how to earn a profit from those objectives.
2.
Knowing how to choose the right people to implement those objectives.
3.
Knowing how to choose the right technology to achieve those objectives.
4.
Knowing how to implement those objectives.
3.33 points
QUESTION 3
Which of the following is not a web coding standard that allows developers to dynamically generate web pages:
1.
Java Server Pages.
2.
Active Server Pages.
3.
Common Gateway Interface.
4.
Hypertext Markup Language.
3.33 points
QUESTION 4
Which of the following steps is not a step that can be taken to meet the hardware demands of service at an e-commerce site:
1.
Scale hardware horizontally.
2.
Scale hardware vertically.
3.
Improve site processing architecture.
4.
Scale the hours of operation.
3.33 points
QUESTION 5
Facebook is an example of which variation of the portal B2C business model:
1.
Virtual Merchant.
2.
Horizontal/General.
3.
Search.
4.
Vertical/Specialized.
3.34 points
QUESTION 6
Ownership and control of the major long-haul fiber-optic cable networks that comprise the Internet backbone is by organizations sometimes referred to as:
1.
Interstate Service Providers.
2.
Internet Exchange Points.
3.
Tier 1 Internet Service Providers.
4.
Internet Backbone Providers.
3.33 points
QUESTION 7
A method of slicing digital methods into discrete units for transmission via different communication paths to be reassembled at the destination is:
1.
Packet switching.
2.
Packet control.
3.
Networking.
4.
Transmission Control Protocol.
3.33 points
QUESTION 8
A vision of commerce in which information is equally distributed, transaction costs are low, and process can be dynamically adjusted to reflect actual demand is a definition of:
1.
First-mover advantage.
2.
Friction-free commerce.
3.
Disintermediation.
4.
The network effect.
3.34 points
QUESTION 9
The set of applications and technologies that enable user-generated content is known as:
1.
The World Wide Web.
2.
An app store.
3.
Web 2.0.
4.
Social media.
3.34 points
QUESTION 10
Which of the following is an example of indirect competition:
1.
CNN vs. ESPN
2.
Priceline vs. Travelocity
3.
Ford Motor Company vs. General Motors.
4.
Netflix vs. Hulu
3.33 points
QUESTION 11
The organization that focuses on the evolution of the Internet is the:
1.
The World Wide Web Consortium.
2.
Internet Governance Forum.
3.
Internet Network Operators Groups.
4.
Internet Research Task Force.
3.33 points
QUESTION 12
Taking out a second mortgage to fund a startup is an example of which method of raising capital:
1.
Incubating.
2.
Seed capital.
3.
Strategic partnership.
4.
Angel investing.
3.33 points
QUESTION 13
The ability to use mobile devices to conduct commercial transactions is an example of which type of e-commerce?
1.
B2C
2.
M-commerce
3.
C2C
4.
B2B
3.34 points
QUESTION 14
There are currently more users of mobile phones than personal computers.
True
False
3.33 points
QUESTION 15
You decide to purchase a site-building package for $5000 to build the web site for your e-commerce business. As part of the requirements gathering, you estimate that you will have to change 5% of the code in the package. What does this translate to in terms of increased implementation costs:
1.
$25,000, because 5% change equates to a cost factor of 5.
2.
No change, since you are doing it yourself.
3.
$20,000, or a cost factor of 4.
4.
$40,000, or a cost factor of 8
3.33 points
QUESTION 16
New technologies that are at the core of a change in the way business is done are referred to as:
1.
Digital disruption.
2.
Sustaining technologies.
3.
Competitive technologies.
4.
Disruptive technologies.
3.33 points
QUESTION 17
The Internet and the World Wide Web are synonymous.
True
False
3.34 points
QUESTION 18
Which of the following is not a unique feature of e-commerce technology?
1.
Information asymmetry
2.
Social technology
3.
Interactivity
4.
Ubiquity
3.34 points
QUESTION 19
A portal that is focused around a particular subject matter or market segment is what kind of portal:
1.
Distinctive.
2.
Focused.
3.
Vertical.
4.
Horizontal.
3.34 points
QUESTION 20
The ‘T’ in SWOT stands for
1.
Tactics.
2.
Traditions.
3.
Threats.
4.
Time.
3.33 points
QUESTION 21
Which of the following is not a key factor to consider when choosing an e-commerce software platform:
1.
Support for different business models, including m-commerce.
2.
Abundance of templates.
3.
Local sales tax and shipping rules.
4.
Performance and scalability.
3.33 points
QUESTION 22
The ability to share files, information, graphics, sound, video, and other objects across all computer platforms in the world regardless of operating system is a hallmark of:
1.
Ubiquitous computing.
2.
Universal computing.
3.
Hypertext Markup Language.
4.
Netscape Navigator.
3.33 points
QUESTION 23
iTunes is an example of which revenue model:
1.
Transaction fee
2.
Sales
3.
Affiliate
4.
Subscription
3.33 points
QUESTION 24
Copy of
E-commerce grew at what rate per year between 2002-2008?
1.
10%
2.
25%
3.
50%
4.
200%
3.34 points
QUESTION 25
Specialized software programs that perform a wide variety of transaction processing required by e-commerce are:
1.
Web application servers.
2.
Transaction servers.
3.
Network servers.
4.
N-tier servers.
3.33 points
QUESTION 26
Understanding e-commerce requires understanding of these themes:
1.
Basic business concepts, technology infrastructure, and societal impact.
2.
Commerce, technology, and social networking.
3.
Society, technology, and human nature.
4.
Platforms, applications, and mobile technology.
3.34 points
QUESTION 27
The ‘Web’ is:
1.
An interconnected network of millions of computers.
2.
The technology that allows mobile devices to communicate.
3.
The suit of protocols that allow the Internet to function.
4.
A popular Internet service providing access to billions of Web pages.
3.33 points
QUESTION 28
The ability to store Web pages as database objects that are then fetched as part of a user request is a feature of:
1.
Open Database Connectivity.
2.
Java Server Pages.
3.
Dynamic page generation.
4.
Java Database Connectivity.
3.33 points
QUESTION 29
Online procurement systems not only decrease bargaining power of suppliers, they also enhance the power of intermediaries between suppliers.
True
False
3.34 points
QUESTION 30
A single firm creating digital markets where sellers and buyers transact for indirect inputs is an example of what type of B2B business model:
1.
Market Maker.
2.
Exchange.
3.
E-procurement.
4.
Portal.
