nclmanca
Hello, The chart is completed and I’m looking for clarity on…
Hello,
The chart is completed and I’m looking for clarity on these two questions and any source of references would help.
The organization is: Amazon
Why these objectives are appropriate for the project?
Why these metrics and timelines are appropriate for your strategic plan.
Financial Objectives Measures Targets: Timeline/ Metrics
Increase market share Total Revenue Increase 5% in the first year
Profit Margin Optimization Gross profit margin, net profit margin, return on sales (ROS) Increase gross profit margin by 2% over the next year without compromising on customer value, achieve a net profit margin of 5% or higher, and maintain a healthy ROS
Sustainable Revenue Growth Year-over-year revenue growth, sales from new markets/segments Maintain a minimum annual revenue growth rate of 10% for the next three years, and expand revenue streams in emerging markets or new product segments.
Efficient Capital Allocation Return on equity (ROE), return on assets (ROA), return on investment (ROI). Increase ROE to 25% or higher, improve ROA to 8% or more, and achieve an ROI of 20% or better through strategic investments and capital efficiency.
Customer Objectives Measures Targets: Timeline/ Metrics
Increase customer value Increase profit contribution per customer Increase 5% in the first year
Improve customer service Customer Service Response Time, Customer Satisfaction Reduce customer service response time to less than 24 hours for all inquiries, achieve a CSAT score of 90 or higher, and increase positive customer feedback by 15% in the next year.
Enhance customer shopping experience Website/App Navigation Efficiency, Conversion Rate, Average Order Value (AOV). Improve website/app navigation efficiency by reducing the number of clicks to complete a purchase, increasing the conversion rate by 5%, and raising the AOV by 10% in the first year.
Build loyalty Customer Retention Rate, Customer Lifetime Value (CLV) Increase the customer retention rate by 10% in the first year, improve the CLV by implementing customer loyalty programs,
Internal Business
Process Objectives
Measures Targets: Timeline/ Metrics
Decrease lead times for new contract implementation Project implementation time frames Decrease time by 3% in the first year
Streamline Fulfillment and Delivery Operations Order processing time, delivery time, on-time delivery rate Reduce order processing time by 20%, decrease delivery time by 15%, and achieve an on-time delivery rate of 95% or higher.3.0 billion and $6.5 billion
Optimize Warehouse Operations Warehouse utilization rate, Logistics accuracy. Achieve a warehouse utilization rate of 85% or higher, and improve picking and packing accuracy to 99% or better.
Strengthen Cybersecurity and Data Protection Number of security breaches, data breach response time Reduce the number of security breaches to zero and improve data breach response time to less than 24 hours.
Learning and Growth Objectives Measures Targets: Timeline/ Metrics
Decrease employee turnover Facilitate regular training and opportunities for development Reduce by 4% in the first year
Enhance Data Analytics and Artificial Intelligence (AI) Capabilities AI Integration Rate, Utilization of Advanced Analytics for Decision Making
Achieve an AI integration rate of 90% across business functions, and use advanced analytics in at least 80% of decision-making processes.
Develop a Diverse and Inclusive Workforce: Diversity Index (Measuring gender and racial diversity), Employee Engagement Index. Improve the diversity index by 10% each year, and maintain an employee engagement index of 85% or higher.
Foster Employee Skill Development and Training Number of Employee-Initiated Innovation Projects, Success Rate of Internal Startups. Encourage a minimum of 100 employee-initiated innovation projects annually, achieve a success rate of 70% for internal startup ventures
